How much is all this going to cost?
What exactly will I be spending money on?
What
should I include in my website?
What is the difference between a directory and a search engine?
Call Ron at 355-8217, or send an email to jr@ester.net.
He will arrange a free consultation.
After reviewing your needs, we can come up with an idea of what your site
will contain and an estimate of how much the project will cost.
The consultation is free, and there is absolutely no risk or obligation
on your part.
How much is all this going to cost?
You may be afraid of the cost. You have probably heard of people who have built their own websites and others who have spent thousands of dollars. No two web sites will cost the same. It is easier to estimate a cost after determining what is needed to convey your firm’s message. All of our charges are spelled out in writing, before we begin working on your site. Significant changes in the layout or number of pages in the site can result in additional charges.
What exactly will I be spending money on?
One
of the first things you will want to choose is a domain name www.yourname.com.
This is the name that people will type into their internet browser to
find your site. You may have heard
that some services charge $70 or more to register a domain name.
Your domain name can be registered less expensively.
You
will also need server space to hold your site content.
There are several options here. You
could spend many thousands of dollars on equipment, telephone service and pay a
staff of computer technicians to monitor the system around the clock, every day
of the year. Or we could set up a
hosting account with Southwestern Bell for about $30 a month.
The
content of your site tells people what you can do for them.
If you have brochures or a catalog for your business, this is usually a
good place to start. Even within
the same field, every business is unique. You
are probably best qualified to tell about your business.
An advertising copywriter is available at an additional fee if we need to
start from scratch on the story of your business.
A
professional web site designer will save you hours of valuable time in producing
your site. This website will be
your introduction to customers and clients from all over the world.
We will work with you to capture your ideas for the look and feel of the
site.
Professional
placement and marketing is essential for getting your message in front of
internet users that are looking for your type of service.
We can handle the initial promotion of your site and advise you in your
internet marketing plan. Monthly
submissions to the major search engines and directories are included in our
package prices.
Maintaining
your site is important. A site’s
ranking by of some search engines is based on how recently the site has been
updated. A budget of $20-30 a month should cover normal maintenance
and any minor updates.
What
should I include in my website?
While
the content of each site is unique to it’s owner and the message they want to
convey, there are some elements that are found in most websites:
The
homepage is a brief introduction to the website and gives a visitor some idea of
what to expect from the site.
Descriptions
of services provided by the company are a very important part of the site’s
message.
Biographies
of key people are important in showing the company’s expertise in certain
areas.
Frequently
asked questions (FAQ) pages like this one are an excellent method of providing
uniform, consistent answers to commonly asked questions.
A visitor to your site can get a lot of answers before they ever talk to
you about their need for your services.
A
links page can guide people to other sites that you think are helpful or
interesting. An investigator that
specializes in finding birth parents for adopted children, might link to sites
of interest to those people.
What
is the difference between a directory and a search engine?
Many
people use the terms interchangeably, but there is a difference.
A
search engine visits your site and assigns a ranking base on a variety of
factors such as the number of times that key words appear on the page, where
they appear on the page and what other sites link to the site.
Our packages include submission to major search engines including
Altavista, Excite, Google Lycos and Northernlight.
A directory is a listing of websites that are included because a person reviewed the site and made a decision to include the site in the directory. Two of the largest directories are Yahoo! and The Open Directory Program, submission to these sites is included in our service.
This website is for test purposes only.
The content has neither been approved or endorsed by the OPIA
Copyright 2001 by dangerous-world.com